Compliance & Analytics

  • All direct mail/ emails will be fully compliant with FTC, CAN-SPAM regulations, with Dodd-Frank Regulation Z
  • Every lead list will be scrubbed periodically to ensure compliance with The National Do Not Call (DNC) Registry

The following inquiry was made to California Department of Real Estate. Does the department allow: 

  1. A licensed mortgage loan originator to share the advertising cost of a mortgage/real estate marketing campaign with a realtor
  2. A licensed mortgage loan originator to send out a marketing campaign that prequalifies home buyers and offers them real estate listings that are available to, and affordable by the recipient

Department of Financial Protection and Innovation support could not determine if any of the above activities would fall under the MLO Law

Analytics
Analytic include: Email Deliveries, Bounces, Complaints, Rejects, Open Rates, and Click Through Rates